Portfolio — Shelby Oppel Wood

My journalism training and experience, plus copywriting for creative agencies for nearly a decade, have made me adept in a wide range of formats. I can give you a newsy blog that draws a crowd or a long-form article that makes the case for your cause.

I will nail the right five words for a sticky digital ad, craft your brand story, compose a 1,200-word OpEd for the CEO on deadline, or distill 50 pages into a strategic plan that your audience will actually read. I can get it done myself, but I love working with a talented team (especially designers and video producers).

I’ve been lead copywriter and creative lead for projects including but not limited to:

ad campaigns
branded content
website planning and execution
organizational and executive communications

Check out a few of my samples.

**Video - script writing & creative direction**